Thursday, May 8, 2008

PLN 18

I read an article on Will Richardson's blog called, "Study; Young Kids Online" which was talking about how the internet is a "highly commercial medium" even to kids as young as ages from 2-8 years of age.

Dear Mr. Richardson,

I found this article to be surprising that already companies are trying to reach out their products to children at such a young age. I actually clicked on the links provided and did notice that you had to purchase a membership to either join the online learning and communicating site, or be able to access certain “abilities” that maybe a certain game had. There are advertisements everywhere, even in the most unexpected areas like these websites that will then connect you to another site that is sponsored by yet another site that just wants you to buy their products. The thing is it is not actually the kids who are paying for these products it is the parents! Last time I checked an eight year old doesn’t have a credit card which is what you usually need to purchase something online. It is total manipulation of the children and the parents, the kids want to be apart of the online community to maybe play the games or chat with other kids, and the parents can’t say no to a “learning” experience.

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